Privacy Policy

Information pursuant to art. 13 of Legislative Decree 196/2003 and article 13 of EU Regulation no. 2016/679

According to the art. 13 of Legislative Decree 196/2003 (hereinafter the "Privacy Code") and of art. 13 of the EU Regulation n. 2016/679 (hereinafter "GDPR 2016/679"), laying down provisions for the protection of persons and other subjects regarding the processing of personal data, we wish to inform you that the personal data you provide will be processed in compliance with the aforementioned law .

Data controller
The data controller is Tyrebirth S.r.l. with registered office in Via Sacco and Vanzetti 17, Florence, in the person of its legal representative, Pietro Martinotti, domiciled for the office at the registered office.

Purpose of the processing
The personal data you provide are necessary for the legal obligations. Your data will also be processed, subject to consent, for the following purposes:

  • provision of the service and information relating to the same in the following ways:
    • by phone;
    • sMS;
    • smartphone app;
    • e-mail;
  • marketing and promotional communications;
    • by phone;
    • sMS;
    • smartphone app;
    • e-mail;
  • storage;
  • SPAM protection through:
    • Google reCAPTCHA (a SPAM protection service provided by Google Inc.)
      Place of processing: United States - Privacy Policy. Subject adherent to the Privacy Shield;
  • statistics and visualization of contents on external platforms through:
    • Google Analytics (a web analytics service provided by Google Inc. ("Google"). Google uses the Personal Data collected for the purpose of tracking and examining the use of, compiling reports and sharing them with other services developed by Google .
    • Google may use Personal Data to contextualize and personalize the ads of its own advertising network)
      Place of processing: United States - Privacy Policy - Opt Out. Subject adhering to the Privacy Shield;
    • Google Fonts (a font style visualization service managed by Google Inc. that allows to integrate such content within its pages)
    • Place of processing: United States - Privacy Policy. Subject adherent to the Privacy Shield;
  • Sale of goods and services online.

Consequences of failure to communicate personal data

With regard to personal data for which consent is requested or relating to the fulfillment of a regulatory obligation (for example, obligations related to the keeping of accounting and tax records), failure to communicate personal data prevents the completion of the relationship or in any case the possibility to provide a service of the owner.

Data retention

Your personal data, subject to processing for the purposes indicated above, will be kept for the period of time necessary to achieve the aforementioned purposes and, subsequently, until the revocation of the consent eventually provided. Except for the mandatory data to comply with legal obligations that could be kept longer depending on current tax law.

Methods of treatment, conservation and place

The processing will be carried out in an automated and / or manual form, in compliance with the provisions of art. 32 of the GDPR 2016/679 and Annex B of the Legislative Decree 196/2003 (articles 33-36 of the Code) concerning security measures, by specially appointed parties and in compliance with the provisions of art. 29 GDPR 2016/679.
We inform you that, in compliance with the principles of lawfulness, limitation of purposes and minimization of data, pursuant to art. 5 GDPR 2016/679, subject to your free and explicit consent to express processing prior to the conferment, your personal data will be kept until revocation of the same.
The Data are processed at the owner's operating offices and in any other place where the parties involved in the processing are located. For more information, contact the owner.

Scope of communication and dissemination

Your personal data may be disclosed to:

  1. consultants and accountants or other lawyers who provide functional services for the purposes indicated above;
  2. banking and insurance institutions that provide functional services for the purposes indicated above;
  3. subjects that process data in compliance with specific legal obligations;
  4. judicial or administrative authorities, for the fulfillment of legal obligations.

In addition to the above, the data collected will never be disclosed and will not be communicated without your explicit consent.

Transfer of personal data

Your personal data may be transferred to a country other than the one in which it is located.
You have the right to obtain information regarding the legal basis of data transfer outside the European Union or to an international organization of public international law or constituted by two or more countries, such as the UN, as well as regarding security measures taken by the owner to protect the data.

If one of the transfers described above takes place, the interested party may request information from the holder by contacting him at the details indicated at the beginning.

Rights of the interested party

At any time, in accordance with art. 7 of Legislative Decree 196/2003 and articles from 15 to 22 of EU Regulation no. 2016/679, the right to:

  1. request confirmation of the existence or not of your personal data;
  2. obtain information about the purposes of the processing, the categories of personal data, the recipients or categories of recipients to whom the personal data have been or will be communicated and, when possible, the storage period;
  3. obtain the correction and deletion of data;
  4. obtain the limitation of the treatment;
  5. obtaining data portability, ie receiving them from a data controller, in a structured format, commonly used and readable by an automatic device, and transmitting them to another data controller without hindrance;
  6. oppose the processing at any time and also in the case of processing for direct marketing purposes;
  7. oppose an automated decision-making process relating to physical persons, including profiling.
  8. ask the data controller to access personal data and to correct or delete them or limit the processing that concerns them or to oppose their treatment, in addition to the right to data portability;
  9. withdraw consent at any time without prejudice to the lawfulness of the processing based on the consent given before the revocation;
  10. lodge a complaint with a supervisory authority.

How to exercise rights

You can exercise your rights with a written request sent to Tyrebirth s.r.l., to the address This email address is being protected from spambots. You need JavaScript enabled to view it. using the same e-mail provided at the time of providing the data for a certain identification.

Cookie Policy uses cookies. To learn more and to view the detailed information, you can consult the Cookie Policy.

Defense in court

Your personal data may be used by the owner in court or in the preparatory stages for its possible establishment for the defense against abuse in the use of or the connected Services.
The owner may be required to disclose the data by order of the public authorities.

Specific information

Upon your request, in addition to the information contained in this privacy policy, may provide you with additional and contextual information regarding specific services, or the collection and processing of personal data.

System log and maintenance

For needs related to operation and maintenance, and any third party services it uses may collect system logs, which are files that record interactions and that may also contain personal data, such as the user's IP address.

Information not contained in this policy

Further information in relation to the processing of personal data may be requested at any time from the data controller by using the contact details indicated in this statement.

Response to "Do Not Track" requests does not support "Do Not Track" requests.
To find out if any third-party services used support them, please consult the respective privacy policies.

Changes to this privacy policy

The data controller reserves the right to make changes to this information at any time by giving information on this page and, if possible, on as well as, if technically and legally feasible, by sending a notification via one of the contact details of which the owner is in possession. Please therefore consult this page regularly, referring to the date of the last modification indicated at the bottom.
If the changes concern purposes whose legal basis is consent, the owner will again collect your consent, if necessary.